In recent years, the domestic sparkling wine category has taken off, with brands priced around $15 leading the charge. Now, as the category nears the 11-million-case mark in the U.S., California-based luxury sparkling wine producer Schramsberg is looking to turn consumers’ eyes to even higher price points. Altogether, Schramsberg produces around 85,000 cases of sparkling wine annually, with the flagship Blanc de Blancs ($35) its largest seller at 35,000 cases. Wilson Daniels handles Schramsberg’s distribution in the U.S. “There aren’t many domestic producers of ultra-premium sparkling wines,” says Schramsberg president and CEO Hugh Davies. “We’re slowly building a fan base...
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Julia Higgins, August 30, 2018